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Free Ideas


A selection of ideas appropriate for all organisations for you to share 


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While the people behind DAW have been involved in business advice for over 20 years, researched and written 7 text books for people like you - in marketing, advertising, client care and management - and have trained thousands of people in vocational, professional and academic qualifications, it is difficult to know what is concise enough to offer hard-pressed managers and leaders.

What follows is a growing selection of short articles on subjects related to the management of the people in all types of organisations and we hope that they entertain / inform / inspire you.

We hope you feel them worth circulating among your colleagues.

Naturally enough, they all ask whether you want to survive and prosper as an organisation.  To do that, you need to improve the engagement of your people.

We hope you want to talk to us.

Mac Mackay
Managing Director
+44 (0)1295 76 86 06
contact us

Access your Free Ideas by clicking on the titles below:-

Staff Engagement  NEW!!

A leading adviser, speaker and author on employee engagement, Mr Wissenbach has spent more than 20 years helping business owners achieve the high levels of engagement that lead to increased productivity and profitability. I was fortunate to catch up with him at a conference recently
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Some People Have All The Luck
Ok, so the chances are you haven't won the lottery jackpot (you've only a 1:14 million chance of so doing) but why is it that some folk seem to have all the luck?  This article explores the world of luck and gives some pointers on how to be 'lucky'.

Daft Things Managers Shouldn't Say to Employees
It seems that in the universe of verbal gaffes, none of us is immune

Employers' Guide to Exit Interviews
Sometimes we can't help lose good people - here's how to 'let them go' professionally

How to be a Good Boss in Hard Times.
Feel like Harry at Agincourt? But how do you inspire your happy band when the odds are stacked against you?

Is Your Workplace a Miserable Place to Work?
And this finding is not limited to one sector, either, according to the CMIChartered Management Institute study - data on file

Are Your Managers Just Amateurs? 
'A professional is a member of a vocation* founded upon specialised educational training'. (Wikipedia)
So what training have the managers in your company had?


There's Nothing Soft about Soft Skills
We'll study our technical know-how-but try to manage people without 'soft skills'

How to 'tap into' a great asset: your older employee
“British employees in their 50s and 60s are an untapped resource and must be encouraged to stay in work – otherwise the government’s crackdown on immigration will lead to a shortage of workers” – the pensions minister Steve Webb has said. (HR Review April 2013)


Head-hunters: Here's 10 Smart Ways to Get noticed.
In today’s climate for legal practice it is not enough to keep your head down and achieve excellent results. Suppose you realise a colleague, who you feel isn’t working as hard, has just landed ‘your’ perfect job – unadvertised – so what do you do? Here’s my ‘top-ten’ tips for getting noticed:



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DAW Ltd
(formerly Duncan Alexander & Wilmshurst)
Tel:  +44 (0) 1295 76 86 06
advice@daw.co.uk
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